A personalized book campaign

As I Launch the second phase of my Storyteller 2017 book marketing campaign, I am looking forward to more physical encounters with readers during book signings and other author’s events.

“You cannot bypass the excitement of meeting a live author,” advised my neighbor, who works with authors during the formatting of their books.

During my book signings of Shifting Sands Short Stories at Fallasburg, Tina Siciliano Cadwallader, vice-president of the Fallasburg Historical Society agreed.

“We like having a local author here,” she said.


In an era of the Mighty Internet, it is too easy to hide behind its anonymous face without ever stepping out of the author’s shell.

And even though, there are millions of authors around the world, each author is unique with a unique voice and a unique set of experiences.

The same goes for the reader, who seeks to fulfill various desires by reading different books. Each reader is unique.

The task is to match up the book to the readers’ desires. It almost seems impossible. However, authors over the centuries, did connect with the readers before the era of the Internet.

This is my plan:

I want to be as personal as possible, and make my book available to anyone. That means reaching out to a broad audience.

Right now, my book is available throughout the Kent District Library (KDL) libraries in Kent County, in Hastings and in Big Rapids. I will continue to work on putting more books out into the libraries.

It is available at the local Schuler Books stores in Grand Rapids and Lansing. I will make sure that it will be available at other independent book stores in Michigan.

My book also made it back to the old country of former Czechoslovakia. It is up for translation now into Czech language.

My goal is to approach the University of Michigan, Department of Slavic languages, with a proposal for their students to translate the book into Czech as their thesis work.

I want to be present during the upcoming area events:

October 19, Girls Night Out..Lowell

October 28, Holiday Market, Bannister

Nov. 17, 18 & 19, Christmas through Lowell

Nov. 7- Dec. 23, Holiday Artists Market, Lowell Arts Gallery

So, pick up your copy of Shifting Sands Short Stories and bring it to any of my events for autograph.



Link to reviews on Amazon


I appreciate all reviews. See you at my events.

More events to be announced.

Copyright (c) 2017. Emma Blogs, LLC. All rights reserved.


For reviews

Here is a direct link to write reviews of Shifting Sands Short Stories on Amazon.

Thank you for your reviews.


The featured photo is from my book signing of Shifting Sands Short Stories @Fallasburg on Sept.16 and Sept.17 during the 3rd annual Fallasburg village bazaar.

Thank you Fallasburg Historical Society for letting me use the one-room schoolhouse museum for my book signings.

In the big world of publishing & marketing, I need to stay Focused on writing in spite of the demanding pressures of author’s events.

Copyright  (c) 2017. Emma Blogs LLC. All rights reserved.

Amazon.com: Shifting Sands: Short Stories (First volume of short stories) (9781521302262): Emma Palova: Books

Pick up a copy of my new book Shifting Sands Short Stories and come to my book signing on Sept.16 and Sept.17 at the one-room Fallasburg schoolhouse from 1 to 4 pm. Explore the historical village and the village bazaar unique vendors. https://www.amazon.com/Shifting-Sands-Short-Stories-stories/dp/152130226X/ref=sr_1_1?s=books&ie=UTF8&qid=1505222934&sr=1-1

Pure Fallasburg

My second book signing of Shifting Sands Short Stories will be during the Fallasburg village bazaar and the Fall Fest for the Arts at the one-room schoolhouse museum from 1 to 4 p.m. Come, we will have refreshments. Come and chat about the egotistical characters like the perfect math professor Martin Duggan in the Temptation of Martin Duggan story.

Fallasburg Today

Get ready for an action-packed fun-filled weekend in the pioneer village of Fallasburg on Sept. 16 & Sept. 17 from 10 a.m. to 5 p.m. The third annual Fallasburg village bazaar is upon us.

We Anticipate good weather and fun treasure seekers.

The village will be decked out in its autumn glory. Come and experience history of the 1850s village founded by John Wesley Fallass. Once you enter the Fallasburg Park hang a right at the Covered Bridge Road, and mainly cross the iconic Covered Bridge into the village that nestles on 42 acres on the banks of the Flat River.

The vendor booths will be located along the Covered Bridge Road between the historical buildings. That is on the lawn in front of the Tower Farm and by the Misner House with abundant parking.

Following is a list of vendors:

Non-profit vendors:

Lowell, Crew, Whites Bridge Historical Society group…

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Emma’s Book Signing

Emma Palova’s  next book signing of Shifting Sands Short Stories will be during the Fallasburg village bazaar and the Fall Festival for the Arts on Sept.16 and Sept.17 from 1pm to 4 pm.

Come and chat with the author about the egotistical characters in Shifting Sands Short Stories like the perfect math professor Martin Duggan in the story the Temptation of Martin Duggan.

You can pick up your book at Schuler Books in Grand Rapids on 28th Street and after Labor Day in Lansing.

We will have awesome fall desserts.

Copyright  (c) 2017. Emma Blogs LLC. All rights reserved.